Gidi Mark, CEO of Birthright, joins VOI’s Dov Lipman to talk about the organization’s success.
Mark says that more than 500,000 young people have come to Israel through Birthright since its inception 15 years ago. He adds that the number of Jews, aged 18-26, who visit Israel annually has risen from 2,000 to over 40,000 — and more than 40% of participants return to the Jewish state within 5 years of their Birthright trip. listen now